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Lọlá Ákínmádé Åkerström is an award-winning visual storyteller, international bestselling author, and travel photographer. She has dispatched from 80+ countries and her work has been featured in National Geographic, New York Times, The Sunday Times, The Guardian, BBC, CNN, Travel Channel, Travel + Leisure, Lonely Planet, Forbes, and many more. She has collaborated with commercial brands such as Dove, Getty Images, Mercedes Benz, Intrepid Travel, Electrolux, ASUS, and National Geographic Channel, to name a few - www.akinmade.com As a storyteller, Lola is on Condé Nast Traveler's Women Who Travel Power List. She was named one of the Most Influential Women in Travel by Travel Pulse, a Hasselblad Heroine (partnership with prestigious Hasselblad camera brand) and Bill Muster Travel Photographer of the Year bestowed by the Society of American Travel Writers. She was also honoured with a MIPAD 100 (Most Influential People of African Descent) Award within travel, media, and culture and a Newsweek Future of Travel Storytelling Award, to name a few recognitions. She has also been featured in several solo and group exhibitions around the world, including most recently Hasselblad Foundation's Fotosalongen, Liljevalchs Vårsalongen, and Photoville New York. Her book, Due North, received the Lowell Thomas Gold Award for Best Travel Book, and she is also the author of international bestselling "LAGOM: The Swedish Secret of Living Well" available in over 15 foreign language editions. Her internationally-acclaimed novel, "In Every Mirror She's Black", was a Good Morning America (GMA) Buzz Pick, Apple Editors' Pick, Amazon Editors’ Pick, and Independent UK "Best Thought-provoking Story". Her novel, EVERYTHING IS NOT ENOUGH, is an NAACP Image Award Nominee for Outstanding Literature, Jennette McCurdy Book Club Pick, a Washington Post, Sunday Times, and Amazon Editors’ Pick, amongst others. Her novel BITTER HONEY was one of only 10 Amazon Audible UK Best of 2025, Glamour Magazine SA Pick, Amazon Editors’ Pick, People Magazine, Essence, and Stylist Best Book Pick. As an entrepreneur, she runs the Stockholm-based creative storytelling agency Geotraveler Media and the online academy, Geotraveler Media Academy, which runs travel experiences around the world and is dedicated to visual storytelling and helping the next generation of travel storytellers put the heart back into the craft.